Sugar House Island, Stratford
| Services: | Build to Rent |
InStyle Direct has completed the first two phases for a large scale PRS build-to-rent scheme for Vastint's Sugar House Island, dubbed the Isle of Opportunity.
With over 500 furnished properties completed comprising rental units and show flats, we are now working with Vastint on the third phase of the development.
The first phase brought many challenges surrounding covid safe working, all of which were overcome with professionalism, seamless logistics and solution-focused approaches.
The work carried out on the first phase of properties increased the rent value by 20%, generating a waitlist for prospective renters.
Developer Vastint wanted a bespoke look within their specified budget, setting it apart from other new-build residential developments. This was achieved cost-effectively by using high-quality furnishing packages from our bespoke range to ensure superior quality and finish without compromising the rental return. Higher budgets were assigned to the show homes with carefully selected accessories and soft furnishings that gave each unit its own charm and presented a desirable yet attainable lifestyle.
The furnished apartments are modern yet full of character and designed to appeal to a broad range of professionals wishing to rent a property in east London and looking for that vibrant city lifestyle. Head Designer Max Prychidko’s ability to quickly visualise our client’s ideas and turn them into reality was key to the project’s success.
See other examples of rental unit and show homes we have furnished at the Vastint development.
After the rental success of our first collection of homes at Sugar House Island furnished by Instyle Direct, we wanted to continue our partnership with them. We appointed them to furnish our largest collection of homes at Sugar House Island. They have delivered consistently in very challenging times, and I am impressed with their commitment, market knowledge and professionalism. It has been a pleasure working with everyone, from the designers to the delivery and installation team. And I hope to continue this partnership in the coming years.
– Vastint, international real estate organisation
“I recently had the pleasure of working with InStyle Direct on a full refurbishment and furniture design project for my flat, and I couldn’t be happier with the results.
From the very beginning, their team took complete control of the project, making the entire process seamless and stress-free. Their communication was outstanding throughout – I was kept informed at every stage, and any questions or ideas I had were handled promptly and professionally.
What really sets InStyle Direct apart is their attention to detail and design expertise. They truly understood the vision for my home and elevated it beyond what I had imagined. The furniture selection, layout, and overall finish are absolutely stunning – every piece feels thoughtfully chosen and perfectly placed.
The final result is a beautifully designed, modern living space that feels both stylish and functional. I’ve had so many compliments already, and it genuinely feels like a brand-new home.
If you’re looking for a reliable, professional team for property refurbishment, interior design, or furniture packages in London, I highly recommend InStyle Direct. Their project management, communication, and end results are exceptional.” Read More
“I had a genuinely pleasant experience working with InStyle Direct and would highly recommend their services. Over several weeks, I was in constant communication with James via phone calls and WhatsApp messages, and he consistently took the time to understand my needs and my vision for how I wanted the penthouse to look.
As this was my first time in the property game, James was incredibly patient, supportive, and reassuring throughout the entire process. My company had recently acquired a brand new, unfurnished penthouse in Milton Keynes to rent out, and I wanted the space to feel clean, modern, luxurious, and elegant.
James delivered on this perfectly and also spotted essential details and design elements that I had missed. I was given a wide variety of furniture and design options to choose from, making the whole process straightforward and stress-free. I even outsourced some furniture myself, and James and his team went the extra mile by building and setting it up free of charge, which I really appreciated.
Any issues or changes I raised were handled promptly, and anything I wasn’t fully happy with was fixed without hesitation. I was also given a complimentary discount on the total cost, which was a great gesture and much appreciated.
Overall, the service exceeded my expectations. I’ll definitely be using InStyle Direct again and highly recommend them to anyone looking to furnish a high-end rental or investment property.” Read More
“My colleague recommends InStyle Direct Ltd to me. Two years ago, he moved into a newly built apartment in Central London, and InStyle Direct Ltd assisted him in the furnishing process. I recently purchased a property at Royal Arsenal Riverside. InStyle Direct provides a seamless one-stop service, from interior design to furniture mix-and-matching based on your style, as well as a linen pack for bedrooms, bathrooms pack, kitchens pack and the installation process.
Mark and his team’s passions speak for themselves. They have a wealth of experience and are incredibly dedicated to my project. From my first visit to their showroom to the final installation, the whole process took less than three weeks. If you are seeking expertise, experience, and an eye for detail, then InStyle Direct Ltd will be a perfect choice !” Read More
– CC Tong
“I used InStyle Direct’s furnishing service for my newly purchased flat located in Farringdon. I have to say my general experience is excellent.
First of all, their products are all of top quality and fair value.
Secondly, the company is equipped with professional designers who listened to our needs and preferences very patiently. They ended up producing a nice package to our satisfaction.
Thirdly, their delivery and installation were also very punctual and staff all courteous and even cleaned the place properly upon completion.
Fourthly and most importantly, I highly recommend a Mandarin-speaking staff member namely Lily, who dealt with the entire process with unparalleled diligence, absolute patience, timeliness and professional integrity.
I wish the company and especially Lily well and prosperity in their future business.” Read More
– Jun Yu
“We had a great experience working with Instyle Direct on furnishing our apartment at White City Living. They understood our vision for our London family home perfectly and managed the entire process smoothly from start to finish.
The team was responsive, professional, and attentive to every detail. We’re very pleased with the final result and would highly recommend their services.
Thank you again for helping bring our home to life!” Read More