Rose Gold Package

2-Bed Apartment at Alington House, Clarendon

Developer: St. William
Client: Clarendon
Postcode: N8
City: London
Services: Dressed to Sell
Result Achieved: Developer was very satisfied as dressing achieved the objective to sell the last remaining units on the building.
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It all started when the leading property developer, St. William, contacted us with an instruction to dress up a show apartment at its recently completed Clarendon development in Haringey. A show apartment is crucial to any developer as it is the first impression of a residence to potential buyers and can influence their decision in a big way. The show apartment was a two-bedroom residence at the Alington House phase of Clarendon. The project was led by our sales manager, Mark and included creative inputs and expertise of our design team. The first step was to decide on a suitable furniture pack that could blend perfectly with the apartment's layout and accentuate its overall appeal.

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Alington House, Clarendon

After a few design tests, we selected our White Gold Furniture Package for its relatively lighter components that were best suited for the compact dimensions of the property. The package included a 2.5-seat sofa and armchair in the living room to complement the dining space and blend in with the rest of the furniture pieces. Additional decor items, such as the installation of abstract pieces of art on the walls and small indoor plants, further elevated the overall style quotient of the apartment.

Clarendon Show Flat

A palette of white, grey and black are the primary colours of our White Gold Package that we used to transform the empty show apartment into a desirable home for visitors. As a signature element, a window in the master bedroom was dressed to impress by offsetting it with a strategically placed collage.

The proof is in the pudding, and for our client, it came as a quick sale of the apartment after dressing it up with our fabulous furniture package and superior design sense. While it took our design team just two weeks to get the apartment fully dressed and ready for sale, the client was thoroughly impressed by the quick turnaround, minimal disruption and efficiency of our service.

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    What Our Customers Say

    • I chose InStyle to help me furnish my new home, high up in a new build in Canary Wharf. The service was excellent from start to finish. James... read more

      Karen Ross
    • InStyle Direct recently fully furnished and dressed one of our apartments at London Square Bermondsey. Very happy to say that just 3 days after a quick installation (made possible using... read more

      Kate McLure
    • As an overseas landlord, InStyle was brilliant to work with. We were not able to travel and see the property due to Covid travelling restrictions, but InStyle had provided... read more

      Charles Tsai
    • Great to work with the InStyle team, we have done a lot of business with them over the last few years. They have proven to be professional, adept at meeting... read more

      Jacob Sullivan
    • It was a pleasure to work with Emma and James on our first holiday let (Bowen House in Hythe) . We knew the apartment had so much potential and as... read more

      chris stace
    • Brilliant work by the entire team, helpful, professional, responsive and overall a very pleasant experience.

      D C
    • We had an excellent experience working with the InStyle team, namely James and Nicole. We moved to a 2 bedroom home in Greenwich and wanted it professionally furnished and designed... read more

      Aayushi Madani
    • Very satisfied with the entire experience end to end, from the initial discussions around various options (handled with patience and professionalism) to the quality of the products and the excellent... read more

      Marius Floca
    • I had a very pleasant experience working with Instyle, specifically Mark and Nicole. They are very professional and understand the needs of the clients. The clients and the brokers like... read more

      CY
    • Professional, amazing quality, attention to detail, and on too of all that; customer-centered service! Kudos to the team and especially James! Keep up the great work.

      Khaled Bou Mehdi

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