Rose Gold Package

2-Bed Apartment at Alington House, Clarendon

Developer: St. William
Client: Clarendon
Postcode: N8
City: London
Services: Dressed to Sell
Result Achieved: Developer was very satisfied as dressing achieved the objective to sell the last remaining units on the building.
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It all started when the leading property developer, St. William, contacted us with an instruction to dress up a show apartment at its recently completed Clarendon development in Haringey. A show apartment is crucial to any developer as it is the first impression of a residence to potential buyers and can influence their decision in a big way. The show apartment was a two-bedroom residence at the Alington House phase of Clarendon. The project was led by our sales manager, Mark and included creative inputs and expertise of our design team. The first step was to decide on a suitable furniture pack that could blend perfectly with the apartment's layout and accentuate its overall appeal.

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Alington House, Clarendon

After a few design tests, we selected our White Gold Furniture Package for its relatively lighter components that were best suited for the compact dimensions of the property. The package included a 2.5-seat sofa and armchair in the living room to complement the dining space and blend in with the rest of the furniture pieces. Additional decor items, such as the installation of abstract pieces of art on the walls and small indoor plants, further elevated the overall style quotient of the apartment.

Clarendon Show Flat

A palette of white, grey and black are the primary colours of our White Gold Package that we used to transform the empty show apartment into a desirable home for visitors. As a signature element, a window in the master bedroom was dressed to impress by offsetting it with a strategically placed collage.

The proof is in the pudding, and for our client, it came as a quick sale of the apartment after dressing it up with our fabulous furniture package and superior design sense. While it took our design team just two weeks to get the apartment fully dressed and ready for sale, the client was thoroughly impressed by the quick turnaround, minimal disruption and efficiency of our service.

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    What Our Customers Say

    • InStyle Direct created my new home with great design and furniture. It has been an impressive experience, from the service to the final result. In style will still be my... read more

      DI MAO
    • Brilliant service by their team of James and Maggie from start to finish, The apartment (ROYAL WHARF) fit out was planned and tastefully furnished and decorated from scratch, and apart... read more

      Mansukh Maher
    • I am very pleased with how the team handled the job. They were on time and had the attention on detail every customer seeks. Great job and keep going!

      Pavlos Vasileiadis
    • I had a wonderful experience with inStyle through James and Anna who quickly put me through what I needed for my two bedroom apartment What struck me was their timing... read more

      Marcel Liekenjie
    • Was not sure what I was going to get but from start to finish this was a beyond expectation experience. Mark and his team excelled in every respect and were... read more

      Satish Kapoor
    • Thanks to James and Severina for doing such a fab job fitting out my flat, even during lockdown! The improvement on what was there before is amazing. Having... read more

      Jamie Evans
    • It has been an amazing past few weeks working with InStyle Direct. The team is very easy to deal with and the process has been efficient right from inquiry to... read more

      Lowela V
    • Very good service and good products. Thanks Pramod and your team!

      Leah
    • InStyle Direct helped us furnish a 2 bedroom flat that we are renting out. They helped us select high-quality furniture and window dressings from their packages and installed these within... read more

      Vivienne Mendonca
    • Very happy with the furnishing services I received from InStyle. In particular the styling, colour choice, design and space management. The service was responsive to my requests and... read more

      Rishford Rathor

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