Portugal Street (Residence One)

Services: Interior Design
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InStyle Direct completed yet another high-end project for a prestigious West London developer. It was our work that the client requested as part of their negotiation on the purchase of an unfurnished flat, having seen the interior design quality in the showrooms in the same building. The apartment was sold after the client was provided with moodboards from the InStyle team and was assured of the property’s furnished potential.

Visually distinctive with 360 degree views of the London skyline, the prestigious building demands the best in terms of interior design. Led by Head interior designer Severina, the InStyle team created a look that would dovetail with the tastes and aspirations of wealthy international students and young professionals and families: minimal and practical, yet highly tasteful and thoughtful.

Despite potential pandemic-induced delays thrown in the mix, the apartment was completed on schedule. The three-bedroom, 1355 sq. ft property was inspired by the Japandi design philosophy of uncluttered beauty and harmony. Severina used natural colours that would interact variably with the number of light sources. Together with a bespoke 3D-wall feature, this would further enhance and transform the interior in exciting yet subtle ways.

Luxurious minimalism involves a skilled, paring back of interiors while incorporating masses of considered, understated elements that tie the scheme together effortlessly. Hard furnishings and accessories were selected with rigorous quality control and theme consideration and the final result was exactly to the client’s requirements.

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    What Our Customers Say

    • After the rental success of our first collection of homes at Sugar House Island furnished by Instyle Direct, we wanted to continue our partnership with them and appointed them to... read more

      Zhaleah Qayyum
    • Very nice design and setup. Smooth coordination even we contract InStyle remotely! Thanks.

      Simon Shum
    • InStyle Direct helped us furnish a 2 bedroom flat that we are renting out. They helped us select high-quality furniture and window dressings from their packages and installed these within... read more

      Vivienne Mendonca
    • Very satisfied with the entire experience end to end, from the initial discussions around various options (handled with patience and professionalism) to the quality of the products and the excellent... read more

      Marius Floca
    • Outstanding experience! The furniture arrived quickly, and the quality of the materials exceeded all expectations. I'd definitely recommend!

      Ionut Buciuleac (Benham and Reeves)
    • Very good service and good products. Thanks Pramod and your team!

      Leah
    • Exceptional experience with InStyle. Designed and installed complete fit out for new apartment. Quality of design was excellent (Ifrah is a talented lady), easy to deal with, exceptional attention to... read more

      Craig B
    • InStyle Direct created my new home with great design and furniture. It has been an impressive experience, from the service to the final result. In style will still be my... read more

      DI MAO
    • Thanks to James and Severina for doing such a fab job fitting out my flat, even during lockdown! The improvement on what was there before is amazing. Having... read more

      Jamie Evans
    • InStyle Direct recently fully furnished and dressed one of our apartments at London Square Bermondsey. Very happy to say that just 3 days after a quick installation (made possible using... read more

      Kate McLure

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