Show Apartments

Show homes play a key role in allowing off-plan buyers to get a real feel of a prospective purchase and help reinforce the brand of the developer.

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First impressions are formed instantaneously. Developers have just moments to impress prospective buyers which is why a well-dressed show flat is a vital sales tool.

InStyle Direct’s Unique Positioning

The high number of new developments being built in London has led to increased choice and the need for developers to raise their collective game.With extensive experience working with London’s most prestigious property developers and investors, property styling is a quick, proven solution that shows a property’s full potential.

Homebuilders are on tight margins and even tighter timelines and rely on efficient, affordable interior design solutions for success.

The success of a development, therefore, often depends on how much expert attention to detail is paid to the show flat or marketing suite. InStyle Direct styles and furnishes show flats to market to increase interest and speed sales.

Our show homes furniture packages, window dressing techniques and prompt installation service allow our clients to reveal the maximum potential of their sample homes to prospective buyers.

Buyers often request to purchase furnishing packs with their properties to achieve an identical result to the show homes that convinced them to invest in the property.

The flexibility of our show flat service was demonstrated in our approach to a Barratt London commission which required us to complement the Art Deco character of the development with the appropriate design flourishes. A combination of ceiling pendants, line curtains and strategic lighting produced the desired effect for just under £100K, including installation.

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    What Our Customers Say

    • Very happy with the furnishing services I received from InStyle. In particular the styling, colour choice, design and space management. The service was responsive to my requests and... read more

      Rishford Rathor - Google Review

    • Marc provides not only good & professional advice but always value for money recommendations

      SK Chng - Google Review

    • InStyle Direct supplied all the furniture for our house. The furniture packages were premium and of a high quality. We chose the diamond pack, and all the items were well... read more

      Derick Mendonca - Google Review

    • As an overseas home buyer, it is not easy to manage furniture installation remotely without a let agent. James and Alex are super efficient. They help me liaise with my... read more

      Katrina Hu - Google Review

    • We were lucky to be introduced Instyle Direct to help us furnish our new apartment. We started off with a standard furniture package, and ended up having some customization, adding... read more

      Cecilia Chan - Google Review

    • Professional, amazing quality, attention to detail, and on too of all that; customer-centered service! Kudos to the team and especially James! Keep up the great work.

      Khaled Bou Mehdi - Google Review

    • As an overseas landlord, InStyle was brilliant to work with. We were not able to travel and see the property due to Covid travelling restrictions, but InStyle had provided... read more

      Charles Tsai - Google Review

    • Super efficient - catered to all requests and changes. The team at InStyle are very friendly and very knowledgeable on the ever changing interior trends.

      Georgia Willis - Google Review

    • After the rental success of our first collection of homes at Sugar House Island furnished by Instyle Direct, we wanted to continue our partnership with them and appointed them to... read more

      Zhaleah Qayyum - Google Review

    • I purchased the Diamond Furniture Package for my two-bed flat in London during the lockdown. The diamond furniture package made my flat look outstanding. Their service and the quality of... read more

      Olivia Wang - Google Review

    Core Services

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    High-End Services