Furnishing Services for U.S. Investors in London and the UK

End-to-end furnishing, interior design & styling for American-based investors, landlords, and homeowners with London properties.

A luxury master bedroom styled by InStyle Direct featuring a tall textured grey headboard against a terracotta feature wall, accented by a teal bolster cushion, fringed pillows, and elegant glass globe bedside lamps

Effortlessly Furnish Your London and the UK Property from the USA

Many USA-based investors view London and the UK as a reliable investment market with its economic stability, higher rental yield, and chances for strong capital appreciation. However, there are several practical barriers to remote furnishing and managing from across the Atlantic ocean from coordinating deliveries and logistics to uncertainty about product quality and communication gaps across time zones.

That is where InStyle Direct becomes your trusted one-stop furnishing partner. We offer a complete, hands-off furnishing service that ensures your UK property is stylish, ready to use, and designed to deliver strong returns. From initial consultation to final installation and handover and aftercare services, we handle every detail required for remote furnishing on your behalf, providing seamless communication and project management, so you can furnish your London or UK property from the USA with ease.

Why U.S. Investors Choose UK for Property Investment

London and UK properties have global appeal due to their incredible build quality and the lifestyle features they provide. Premium rental yields and capital growth, combined with a safe and investor-friendly environment, make the UK all the more attractive to US-based investors.

Resilient Market

The UK property market shows remarkable resilience and growth. It is viewed as a stable and reliable investment market when compared to other global markets. Well-furnished properties in areas like Canary Wharf, King's Cross, and Chelsea command premium rents from professionals and international tenants. Professional furnishing ensures your property stands out and achieves optimal rental yield from day one.

Portfolio Diversification

Investing in the UK allows US-based investors an opportunity to diversify their portfolio in a strong global market beyond their home country and protect themselves from market volatility.

Transparent Legal System

London and the UK provide a strong legal framework with complete transparency. The “Right to Rent” policy allows property owners to rent out their property after meeting all verification requirements, helping them secure a passive income and meet high tenant demand.

Steady Income Opportunity

The UK is a global hub of commerce and education, attracting a global pool of high-quality tenants who are willing to stay long-term and willing to pay the premium cost, giving US investors an opportunity to earn steady income.
A sophisticated living room interior by InStyle Direct featuring a carved wooden media console, a leopard print accent cushion, and a black marble coffee table with a wooden chessboard and white hydrangeas

Overcoming Challenges: Managing Your London and UK Property from the U.S.

The 5- to 8-hour time difference, sourcing reliable contractors, quality control, and coordinating deliveries are challenges USA-based property owners face.

InStyle Direct closes this gap with strong communication, an international outlook, and smooth remote management. We offer dedicated project management, real-time updates, and detailed photo-video reports, so you stay updated, provide timely feedback, and approve easily – all without leaving your home base. Our team understands the USA investor needs and provides the level of service and communication you expect, delivered with local UK expertise.

A Turnkey Furnishing Solution for U.S.-Based Clients

Furniture Packages

We provide high-quality furnishing services for US-based landlords, investors, and homeowners who are seeking move-in-ready solutions, with prices starting at £3,395 + VAT. From affordable, functional items to custom designs, they are designed to attract your target demographic, reduce void periods, and maximise yield.

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<Furniture Packages

Interior Design

Whether it's a cosy studio or a sprawling period property, we help transform your UK property with bespoke luxury. We create beautiful, coordinated spaces that are functional, offer practical solutions, maximise space, and fit your exact vision. Our services include sourcing of premium furnishings, fabrics, accessories, artwork, window treatments, and lighting.

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<Interior Design

Refurbishment

As a one-stop furnishing service, we offer comprehensive refurbishment services, including targeted or smart upgrades for your older property, fresh colour schemes, new joinery work, or a complete makeover in the kitchen, bathroom, or living area.

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<Refurbishment

Window Dressing

Made-to-measure window dressings for added visual appeal and energy efficiency for your UK property. Our in-house team takes care of all aspects of window dressing needs, from fabrics and draping quality to colours and patterns ideal for your room, while keeping costs to a minimum.

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<Window Dressing

Our Proven 4-Step Process for American Clients

We handle all steps in the furnishing process seamlessly, from initial consultations to seamless execution and handover.

A close-up of a neutral fabric sofa in a Pintail Heights apartment, Hendon, styled by InStyle Direct with velvet gold and dark green patterned cushions and a matching green textured throw

Designed for Landlords, Homeowners & Investors in the USA

Landlords

Furnishing services for US-based landlords are designed to maximise rental yields and reduce void periods. Our strategic and design-led packages come in various colour schemes and can be installed within no time, making your space ready to welcome tenants and generating profit from the get-go. 85% of properties styled by us let within a week.

An elevated living room styled by InStyle Direct featuring a white grand piano, a curved cream sofa, and a dining area framed by a window with a direct view of the London Eye

Homeowners

Thoughtful interior designs for US homeowners seeking to make their overseas holiday home or second home a true reflection of their identity with ultimate comfort. Our comprehensive packages and bespoke services make sure your property is as unique as you are while maintaining its true investment value.

A master bedroom in the Horlicks Quarter, Slough, featuring an amber velvet scalloped headboard, geometric patterned cushions, a dark wood nightstand with a marble lamp, and abstract botanical artwork

Investors

Our ROI-focused furnishing solution helps enhance your property’s value and market appeal, ensuring quick tenant placement and strong returns.

A sophisticated living area in Battersea featuring a deep blue velvet sofa, a slatted dark wood sideboard with a large circular gold mirror, and twin marble-top coffee tables styled by InStyle Direct

Agents

Work with us to offer your clients turnkey solutions curated by our expert designers and grow your portfolio. Our packages make the units ready for listing and marketing, helping accelerate sales cycles and increase property appeal to potential buyers.

A bright living space featuring a minimalist black metal X-frame console table styled with designer books and a tall green lamp, positioned next to floor-to-ceiling sheer white curtains in a Riverside apartment

Developers

Whether you are a leading developer working on a large-scale BTR development or starting a boutique development, our developer furniture packages are tailored for UK developments to successfully create a market distinction and attract high-value buyers. 90% of staged properties in London sold within the target timeline.

Why Choose Us

  • Affordable furniture packs

    Affordable furniture packs

    Starting at just £3,395 + VAT, our design-led furniture packs come in a range of styles and are highly durable

  • Free and fast delivery

    Free and fast delivery

    Our in-house fleet ensures quick and efficient delivery of all furniture items at no additional cost

  • 85% Properties let within 1 week

    85% Properties let within 1 week

    Our seamless furnishing and design process ensures rental properties deliver quick results

  • 20+ Years of experience

    20+ Years of experience

    As a family-run business since 2004, we have helped thousands of clients meet their investment goals

  • Professional, hassle-free solutions

    Professional, hassle-free solutions

    Minimise void periods and maximise returns by working with our experienced and skilled staff

  • Less than 1% returns

    Less than 1% returns

    Clients love our high-quality furniture packs that have a record of less than 1% returns in the first year

  • Completion in 24 to 48 hours*

    Completion in 24 to 48 hours*

    Our record of complete furniture installation in a day or two ensures properties are move-in ready

    *Based on stock availability

  • Trusted by overseas clients

    Trusted by overseas clients

    More than 75% of our clients are overseas landlords and homeowners looking for remote solutions

Frequently Asked Questions

Yes, we can. We effortlessly manage all your furnishing requirements for your UK property by connecting with our efficient project managers at any time. Our team of specialists in London ensures seamless communication and execution while you manage everything from the US.
Our usual lead time is 24-48* hours (depending on stock availability and access).
Yes, we regularly coordinate with the estate agents and developers for property keys collection, delivery and installation schedules, ensuring you receive a complete hands-off experience.
Yes, you can. We help with furniture package selections, product information, photos, and 3D visualisations online. You can review, adjust, and approve everything digitally before we proceed with installation.
London is known for its ever-evolving designs and aesthetics. Some of the current popular styles are contemporary minimalism, Scandinavian design, Japandi and modern classic styles, which perform best with London tenants.
Yes, we do. All our packages are highly customisable to suit your specific needs and requests and that reflect your branding.
We provide regular photo and video updates via email, Zoom, etc. throughout the furnishing process. You'll see your property transform in real time and can request additional updates anytime.

Get a Free Consultation for Your London and the UK Property

Whether you’re investing in New York, managing a property in London or Los Angeles, or preparing a flat for your family in the UK—InStyle Direct makes furnishing effortless. Our London-based team handles everything, while you stay fully informed from the U.S.

Get your free quote

What Our Customers Say

  • We were absolutely delighted with the service provided by Emma and her team at InStyle Direct. They dressed a unit for us at one of our developments and the results... read more

    London Square
  • Very good service and good products. Thanks Pramod and your team!

    Leah
  • Brilliant work by the entire team, helpful, professional, responsive and overall a very pleasant experience.

    D C
  • Thanks to James and Severina for doing such a fab job fitting out my flat, even during lockdown! The improvement on what was there before is amazing. Having... read more

    Jamie Evans
  • Super efficient - catered to all requests and changes. The team at InStyle are very friendly and very knowledgeable on the ever changing interior trends.

    Georgia Willis
  • I purchased the Diamond Furniture Package for my two-bed flat in London during the lockdown. The diamond furniture package made my flat look outstanding. Their service and the quality of... read more

    Olivia Wang
  • Instyle have been an absolutely incredible find. We originally talked to James as we were looking to furnish our new London apartment while being across the pond in the US.... read more

    James Kober
  • It has been an amazing past few weeks working with InStyle Direct. The team is very easy to deal with and the process has been efficient right from inquiry to... read more

    Lowela V
  • I had the pleasure of working with Instyle on our recent Build to Rent scheme at Canning Town. The service from Amar, James and the team has been impeccable... read more

    David Ornsby
  • I chose InStyle to help me furnish my new home, high up in a new build in Canary Wharf. The service was excellent from start to finish. James... read more

    Karen Ross

Our Brochures

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Core Brochure

Core Brochure

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Guide for Developers

Guide for Developers

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Furniture Packages

Furniture Packages

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Ani M Interiors

Ani M Interiors

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Dressed for Success

Dressed for Success

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