A close-up of a styled bedside table at Meridian One, featuring a modern black lamp, a reed diffuser, and a bed with a bright yellow throw.
Birmingham is the UK’s second-largest city with many diverse, vibrant, historical, and affluent districts. The city has grown from its industrial roots being at the centre of the Industrial Revolution to a modern hub for finance, manufacturing, education, and technology. It’s a global hub for metal and automotive industries, while also making its mark in the arts and music as the birthplace of heavy metal and in many culinary innovations. Birmingham offers competitive pricing for local and international property investors as well as high rental demands, along with strong and growing potential, thanks to various regeneration projects.
A cosy lifestyle detail shot in a bedroom at The Auria, showing a cup of coffee and an open book on a soft, textured brown throw.
Accessibility and transportation in Birmingham are robust with its wide network of buses, trams, trains, and coaches. It’s just an hour and 20 minutes from the capital, London, via rail, and it’s home to a busy international airport with direct flights to top destinations across the world, making the city appealing for international investors. The upcoming HS2 rail line promises to make journeys quicker and provide better connection with London and other major cities; the easier and faster transportation will also drive housing demand in Birmingham.
A close-up of a styled kitchen counter at The Auria, with a decorative brass tray holding a scented candle, mugs, and a cookbook.
Birmingham’s central location, world-class amenities, excellent transport links, and growing population provide a strong base for future growth. According to various market reports, the current rental yield is around 5.4%, with the numbers increasing up to 7% in more affluent areas and a projected growth of up to 25% over the next five years, as per many industry experts. This is because of the strong student and professional demand in the housing sector, regeneration efforts, and increasing job opportunities, making Birmingham an attractive investment for property investors.

Furnishing Birmingham with InStyle Direct

A stylishly arranged bedside table at The Auria featuring a retro green glass lamp, a brass clock, and a black and cane headboard.
InStyle Direct brings over 20 years of experience furnishing properties across the UK's most coveted locations, including projects in Birmingham. We've furnished multi-unit student accommodations, BTR projects and more. Our long-standing expertise and work with top developers like Berkeley Group, Barratt Developments, and more position us to become your trusted furnishing partner in Birmingham’s dynamic property market.
A modern bathroom at The Auria featuring a dark wood vanity, white marble-effect tiles, and a stylishly arranged open shelf with a trailing plant.
Whether you're developing a sleek BTR scheme, creating stunning show homes for housing development, or furnishing luxury penthouses, our design-led furnishing packages and bespoke solutions help realise your property's full potential in the market.

Why Furnishing Is Key for Birmingham Properties

Enhances property appeal with turnkey elegance

Enhances property appeal with turnkey elegance

Attracts high-calibre buyers & tenants

Attracts high-calibre buyers & tenants

Accelerates lettings & occupancy

Accelerates lettings & occupancy

Boosts property value

Boosts property value

Quick turnaround

Quick turnaround

Maximises visual impact for viewings & marketing

Maximises visual impact for viewings & marketing

Discover How We Create Airbnb-Ready Homes in as Little as 24 Hours

Furniture Packs

Our high-quality furniture packs offer a turnkey solution for investors and homeowners looking to set up a ready-to-move-in property. From affordable and practical items to the most elegant and tailored requirements, our design-led furniture packs come in a diverse range to suit different lifestyle needs.

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Furnishing packages

Interior Design

Whether you are a landlord, private homeowner or an estate agent, our modern interior design services offer a range of property transformations. Led by expert designers and skilled professionals. We also create bespoke interiors to create elegant and functional spaces unique to a property's layout, orientations and dimensions.

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High End Interior Design

Refurbishment

Many landlords and homeowners have benefited greatly from our refurbishment services that help elevate London residences' aesthetic and utility value. From simple design makeovers to intricate structural and layout changes, our team of in-house experts and renovation specialists ensure you achieve the desired results.

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Refurbishment

BTR Furnishing Solutions

With dedicated furniture packs and interior solutions for London's growing BTR sector, we have delivered timely results for thousands of properties. Our team of experienced project managers can successfully coordinate the furnishing and interiors of multiple units at a time for larger projects that need quick turnaround within tight deadlines.

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Build to Rent Package

Window Dressing

From custom-made curtains and blinds to high-end fabrics, the right window treatment can amplify the overall appeal of a home and make it a lot more desirable for living. With an in-house factory to produce bespoke items for all types of properties, our window dressing solutions have helped a wide range of clients achieve quick results.

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Window Dressing

Professional staging for developers

In London's competitive property market, developers get only a few minutes to impress and impact prospective buyers' decisions. Our in-house furniture and design experts have worked with some of the UK's top developers to create stunning, professionally staged show homes that sell fast.

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Show apartments

Home Go See For Yourself

Birmingham enjoys proximity to major cities and attractions in the UK. The city offers excellent connectivity, extensive green spaces, and urban convenience that attract residents, businesses, and visitors.
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80 Min

London

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90 Min

Manchester

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105 Min

Liverpool

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40 Min

Coventry

Best Places to Visit in Birmingham

Whether you are new to Birmingham or wish to continue exploring its charm, here are a few hotspots worth exploring:

Jewellery Quarter

Jewellery Quarter

A thriving hub of jewellery business producing 40% of the UK’s jewellery, filled with independent businesses, unique restaurants and the fascinating Museum of the Jewellery Quarter.

Cadbury World

Cadbury World

Savour the sweet history, along with the arts and crafts of the chocolate-making process.

National SEA LIFE Centre

National SEA LIFE Centre

Stroll through the 360 degree ocean tunnel and enjoy displays of freshwater & marine life.

Aston Hall

Aston Hall

One of Birmingham’s most iconic buildings, a Jacobean mansion with period rooms and extensive gardens, offering a glimpse into 17th-century life.

Bullring

Bullring

A major shopping district in central Birmingham, with open-air and indoor shopping markets, high-street fashion, exclusive restaurants, and more.

Ready to transform your Birmingham property?

Whether you are a developer seeking a smart, turnkey solution or a landlord looking to maximise your rental potential, our strategic & design-led furnishing solutions help your property stand out. With our two decades of experience and prior experience in the location, we understand the buyers' and the tenants' requirements in Birmingham. We offer fast, contemporary interior solutions and functional spaces without cutting corners.

Frequently asked questions

Birmingham is the UK's second-biggest city and a major business centre. It is appealing to many young professionals and students because of its varied industries and universities. The city also has great transport links, excellent facilities, and all the conveniences of city living. Massive development and regeneration projects are in the works in this area with a projected growth of up to 25% in the upcoming five years. All these factors make Birmingham an appealing choice for property investment.
Furnished rental units and attractive show homes impress potential buyers and tenants. Our carefully designed packages target your specific audience, boost your marketing, and help you sell or rent faster.
From Build-to-Rent developments to student housing, regeneration projects, and contemporary mixed-use schemes, these are some of the upcoming developments in Birmingham.
InStyle Direct can fully furnish a Birmingham property within a week. We have a streamlined and in-house logistic network that ensures fast delivery that is in line with your delivery schedule.
Yes, we do. InStyle Direct offers a made-to-measure curtains and blinds service, all manufactured in-house. Get a custom look with a fast turnaround.
Yes, our BTR packages are designed specifically for rental optimisation, featuring durable contemporary furniture, integrated technology, and flexible layouts. We know what rental properties need and offer maintenance support to keep your investment profitable and future-proof.

Get in Touch

If you would like to furnish your Birmingham property, contact our team to get first-hand information on the different furniture packages and tailored furnishing solutions. Our team will help you find the best interior styling solutions for your budget, aesthetic, and furnishing purposes, whether you want to furnish a BTR project, a small-scale development, or a large-scale development.

Our Brochures

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Core Brochure

Core Brochure

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Guide for Developers

Guide for Developers

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Furniture Packages

Furniture Packages

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Ani M Interiors

Ani M Interiors

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Dressed for Success

Dressed for Success

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