Sugar House Island, Stratford
| Services: | Build to Rent |
InStyle Direct has completed the first two phases for a large scale PRS build-to-rent scheme for Vastint's Sugar House Island, dubbed the Isle of Opportunity.
With over 500 furnished properties completed comprising rental units and show flats, we are now working with Vastint on the third phase of the development.
The first phase brought many challenges surrounding covid safe working, all of which were overcome with professionalism, seamless logistics and solution-focused approaches.
The work carried out on the first phase of properties increased the rent value by 20%, generating a waitlist for prospective renters.
Developer Vastint wanted a bespoke look within their specified budget, setting it apart from other new-build residential developments. This was achieved cost-effectively by using high-quality furnishing packages from our bespoke range to ensure superior quality and finish without compromising the rental return. Higher budgets were assigned to the show homes with carefully selected accessories and soft furnishings that gave each unit its own charm and presented a desirable yet attainable lifestyle.
The furnished apartments are modern yet full of character and designed to appeal to a broad range of professionals wishing to rent a property in east London and looking for that vibrant city lifestyle. Head Designer Max Prychidko’s ability to quickly visualise our client’s ideas and turn them into reality was key to the project’s success.
See other examples of rental unit and show homes we have furnished at the Vastint development.
After the rental success of our first collection of homes at Sugar House Island furnished by Instyle Direct, we wanted to continue our partnership with them. We appointed them to furnish our largest collection of homes at Sugar House Island. They have delivered consistently in very challenging times, and I am impressed with their commitment, market knowledge and professionalism. It has been a pleasure working with everyone, from the designers to the delivery and installation team. And I hope to continue this partnership in the coming years.
– Vastint, international real estate organisation
“I had a genuinely pleasant experience working with InStyle Direct and would highly recommend their services. Over several weeks, I was in constant communication with James via phone calls and WhatsApp messages, and he consistently took the time to understand my needs and my vision for how I wanted the penthouse to look.
As this was my first time in the property game, James was incredibly patient, supportive, and reassuring throughout the entire process. My company had recently acquired a brand new, unfurnished penthouse in Milton Keynes to rent out, and I wanted the space to feel clean, modern, luxurious, and elegant.
James delivered on this perfectly and also spotted essential details and design elements that I had missed. I was given a wide variety of furniture and design options to choose from, making the whole process straightforward and stress-free. I even outsourced some furniture myself, and James and his team went the extra mile by building and setting it up free of charge, which I really appreciated.
Any issues or changes I raised were handled promptly, and anything I wasn’t fully happy with was fixed without hesitation. I was also given a complimentary discount on the total cost, which was a great gesture and much appreciated.
Overall, the service exceeded my expectations. I’ll definitely be using InStyle Direct again and highly recommend them to anyone looking to furnish a high-end rental or investment property.” Read More
“We had a great experience working with Instyle Direct on furnishing our apartment at White City Living. They understood our vision for our London family home perfectly and managed the entire process smoothly from start to finish.
The team was responsive, professional, and attentive to every detail. We’re very pleased with the final result and would highly recommend their services.
Thank you again for helping bring our home to life!” Read More
“My colleague recommends InStyle Direct Ltd to me. Two years ago, he moved into a newly built apartment in Central London, and InStyle Direct Ltd assisted him in the furnishing process. I recently purchased a property at Royal Arsenal Riverside. InStyle Direct provides a seamless one-stop service, from interior design to furniture mix-and-matching based on your style, as well as a linen pack for bedrooms, bathrooms pack, kitchens pack and the installation process.
Mark and his team’s passions speak for themselves. They have a wealth of experience and are incredibly dedicated to my project. From my first visit to their showroom to the final installation, the whole process took less than three weeks. If you are seeking expertise, experience, and an eye for detail, then InStyle Direct Ltd will be a perfect choice !” Read More
– CC Tong
“We had an amazing experience with InStyle Direct furnishing our new home! The team was friendly, professional, and clearly experts at what they do. They really listened to our ideas and went the extra mile to make sure everything turned out just right. The furniture looks beautiful and fits our space perfectly. You can tell they do things with heart — every detail shows care and dedication. Highly recommended! Thank you InStyle Direct, James and Damini!” Read More
“I had a very pleasant experience working with Instyle, specifically Mark and Nicole.
They are very professional and understand the needs of the clients. The clients and the brokers like their furnishings package and design. They deliver quality work and they provide good quality furniture. They dress-up two of our apartments and completed the window dressing in a short period of time, from beginning to end, with no hassle. We sold both apartments in less than 6 weeks. We are getting them to do another apartment for us. Highly recommend instyle, especially Nicole & Mark .” Read More
– CY