A view from behind a sofa with patterned cushions, looking towards a sophisticated dining area set against a dark green feature wall

Eastman Village and InStyle Direct: showcasing the power of thoughtful furnishings

The iconic Kodak Factory site is being transformed into Eastman Village, one of Barratt London’s most ambitious and acclaimed regeneration projects. In partnership with The Hyde Group, this dynamic new neighbourhood is reshaping Harrow’s skyline, featuring over 2,000 new homes plus cafés, shops, workspaces, and stunning landscaped green spaces. Designed by Pollard Thomas Edwards, Eastman Village is being built in multiple phases, each bringing a new dimension to community living.

A modern bedroom featuring a bold geometric wallpaper in gold and brown tones, with a bed styled with deep purple velvet cushions

Phase 1 (2020–2022) laid the foundation for this thriving new neighbourhood, delivering 274 private-sale homes, 113 affordable rental units, and 73 shared ownership properties.

Phase 2 (2022–2025) continued the progress with 294 homes for private sale, 109 affordable rental units, and 71 shared ownership homes. This phase also brought The Cunningham Apartments, a standout 15-story building offering one-, two-, and three-bedroom homes and a 12-hour concierge service, one of the first in Eastman Village.

Phase 3 (2022–2028) is now in progress, set to add 768 private-sale homes, 262 affordable rentals, and 197 shared ownership homes.

And, at the heart of these beautifully designed homes is a commitment to sustainability.

Instyle Direct is All Set to Showcase Its Furnishing Magic

And just as Barratt London and Hyde Group are shaping spaces to live, InStyle Direct has been shaping the interiors that make them feel like home. We are ready to spread magic with our much-talked-about furniture packs.

Having worked closely with both developers, landlords, and homeowners across all phases, we’ve brought contemporary, functional, and stylish furnishing solutions to Eastman Village’s private and rental apartments alike.

Our Gold Furniture Pack remains a favourite among homeowners seeking comfort and elegance. Offered in Rose Gold, White Gold, and Yellow Gold finishes, these stylish designs turn new apartments into cosy, ready-to-move-in homes.

A sleek white kitchen island featuring two vibrant yellow upholstered bar stools that add a pop of colour to the modern space

For landlords, our Investor Pack combines style with durability to attract tenants and handle daily wear. Choose from Pastel, Monochrome, or Vivid themes to give each property its own special look.

The famous Kodak Factory site is being turned into Eastman Village, one of Barratt London’s biggest and most exciting regeneration projects. Working with The Hyde Group, they are creating a lively new neighbourhood in Harrow with over 2,000 homes, plus cafés, shops, workspaces, and lovely green areas.

From complete show home installations to turnkey investor solutions, InStyle Direct will help developers and buyers alike enhance the value and appeal of their properties. Each piece, whether furniture, curtains, or accessories, is carefully selected to complement Barratt London’s modern architecture, thereby creating spaces that rent and sell more quickly.

A modern glass dining table set for four with grey quilted velvet chairs and a blue vase of eucalyptus, overlooking a city view

What’s in Store Ahead?

As Phase 3 of Eastman Village moves forward, InStyle Direct provides custom furnishing packages that make moving in simple for residents and investors. Our tried-and-tested designs from earlier phases improve home appeal and help 85% of furnished properties rent out within 24–48 hours.

A modern living room at Cargo House featuring a dark grey sofa, a geometric rug, and a distinctive mustard yellow paint stripe on the wall above the TV
From Eastman Village to luxury London developments, we create inviting, practical interiors that are market-ready from day one. Developers, landlords, and investors can rely on our customised solutions for move-in-ready homes, stylish show flats, or investor-focused interiors. Contact us to transform your development into a thriving, rentable community. As Phase 3 of Eastman Village progresses, InStyle Direct offers tailored furnishing packages to make moving in easy for residents and investors.

From Eastman Village to luxury London developments, we create inviting, practical interiors ready from day one. Developers, landlords, and investors can rely on our customised solutions for move-in-ready homes, stylish show flats, or investor-focused interiors. Contact us to transform your development into a thriving, rentable community.

FAQ of Eastman Village:

InStyle Direct offers premium furniture and stylish interiors that attract tenants and boost returns. For owner-occupiers, we create cosy, perfect homes. With strong London rental market knowledge, we’re a trusted choice for developers and homeowners.
We deliver complete furnishing packages with expert styling and quick turnaround, tailored to landlords, investors, and homeowners. Our flexible options ensure a hassle-free, stylish upgrade that boosts property value and appeal.
We provide customised packages like the Gold Furniture Package for stylish rental homes and the Investor Package for affordable, high-quality interiors. Both offer fast delivery and professional styling to make homes market-ready.
Absolutely! We tailor furniture to your style and budget, turning your vision into reality with personalised solutions and a strong track record of satisfied clients.

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    What Our Customers Say

    • InStyle assisted with the design and delivery of staged apartments to aid sales. They were incredibly well recieved by prospective purchasers and InStyle were very professional throughout. They were able... read more

      Ashford Scholes
    • We were lucky to be introduced Instyle Direct to help us furnish our new apartment. We started off with a standard furniture package, and ended up having some customization, adding... read more

      Cecilia Chan
    • Great to work with the InStyle team, we have done a lot of business with them over the last few years. They have proven to be professional, adept at meeting... read more

      Jacob Sullivan
    • I had a wonderful experience with inStyle through James and Anna who quickly put me through what I needed for my two bedroom apartment What struck me was their timing... read more

      Marcel Liekenjie
    • Very good service and good products. Thanks Pramod and your team!

      Leah
    • I am very pleased with how the team handled the job. They were on time and had the attention on detail every customer seeks. Great job and keep going!

      Pavlos Vasileiadis
    • Very satisfied with the entire experience end to end, from the initial discussions around various options (handled with patience and professionalism) to the quality of the products and the excellent... read more

      Marius Floca
    • I would definitely recommend the company and also use them again at my next purchase of apartment. I got the best service and advice from James and Maggie. Very pleased.... read more

      Rasik Mulji
    • As an overseas landlord, InStyle was brilliant to work with. We were not able to travel and see the property due to Covid travelling restrictions, but InStyle had provided... read more

      Charles Tsai
    • It was a pleasure to work with Emma and James on our first holiday let (Bowen House in Hythe) . We knew the apartment had so much potential and as... read more

      chris stace

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