Rose Gold Package

How InStyle Direct Enhanced Gallions Place to Attract
Affluent Buyers

Property Type: 3-Bed Maisonette Show Apartment
Location: Gallions Place
Client: CBRE
Postcode: E16
City: London
Services: Tailored Furniture Package
Result Achieved: Elevated property appeal, immediate sales success, and client satisfaction
Book Consultation

Success Stories

Previous Next

The Challenge

Gallions Place, located in Royal Albert Wharf, needed a premium show home to differentiate itself in the luxury property market. CBRE aimed to showcase the maisonette’s full potential to attract high-end professionals and young families.

Challenges included:

  • Designing a space that balances functionality and luxury.
  • Addressing a steep staircase requiring creative styling solutions.
  • Completing the project on a tight deadline while builders were still on-site.
The goal was to create a visually stunning and functional home that appealed to discerning buyers. The success of the show home was critical in influencing prospective buyers and contributing to the immediate sale of almost all units in the development.
Cozy bedroom with green accent wall and king bed

Our Approach

Tailored Furniture Package

InStyle Direct provided a bespoke furniture package, combining neutral tones in the living space with bold accents like green wallpaper in the master bedroom. This mix of subtle and vibrant elements created a sense of spaciousness and individuality, helping potential buyers visualise themselves in the home. By highlighting the maisonette’s unique features, the design played a vital role in boosting buyer interest and contributed significantly to the immediate sale of almost all units in the development.

Modern bedroom with abstract art and gold lamps

Creative Solutions for the Staircase

The steep staircase was transformed with carefully chosen artwork that enhanced vertical flow. This innovative approach added to the home’s character, further showcasing its design potential and enticing prospective buyers.

Targeted Design for Affluent Buyers

Our team, led by Maggie Halsackda and Sales Manager James McNeill, curated high-quality furnishings, elegant curtains, and decor items to create a warm and luxurious environment tailored to the preferences of affluent buyers. The thoughtfully designed interiors created a strong emotional connection for viewers, helping them envision a lifestyle in the space and contributing to the rapid sale of units.

Modern bedroom with gold headboard and striped blanket

Efficient Execution

Despite the time constraints, our team worked efficiently to complete the project. Furniture and accessories were installed seamlessly, even as construction work continued. The finished show home became a pivotal marketing tool, leading to the immediate sale of almost all units in the development.

The Outcome

Gallions Place now serves as a prime example of how InStyle Direct transforms properties into desirable living spaces. The bespoke design enhanced the maisonette’s marketability and left a lasting impression on potential buyers.

Cozy bedroom with green accent wall and king bed

Key Results:

  • Enhanced Property Appeal: The tailored design showcased the maisonette’s full potential, allowing buyers to visualise themselves living there.
  • Immediate Sales Success: The show home contributed to the immediate sale of almost all units in the development, demonstrating the power of exceptional interior design.
  • Client Satisfaction: CBRE expressed delight with the quality and timeliness of the results.

At InStyle Direct, we specialise in creating bespoke interiors that elevate properties’ marketability. Whether you’re a developer, landlord, or homeowner, our tailored services deliver exceptional results.

Contact our experienced team to learn how we can transform your property.

Property Transformation Videos

Get in Touch

    Please select atleast one.
    What is 8 + 6 ? Refresh icon

    What Our Customers Say

    • As an overseas home buyer, it is not easy to manage furniture installation remotely without a let agent. James and Alex are super efficient. They help me liaise with my... read more

      Katrina Hu
    • I have worked on many properties around the world, the most recent being in London and working with InStyle Direct. And it was one of my most enjoyable experiences I’ve... read more

      Abdulrahman Alismail
    • We are overseas home buyers and used Instyle Direct to design and install a Gold-standard furniture package for our new apartment. Instyle did a really good job and we can... read more

      Manfred Nuske
    • We had an excellent experience working with the InStyle team, namely James and Nicole. We moved to a 2 bedroom home in Greenwich and wanted it professionally furnished and designed... read more

      Aayushi Madani
    • InStyle Direct recently fully furnished and dressed one of our apartments at London Square Bermondsey. Very happy to say that just 3 days after a quick installation (made possible using... read more

      Kate McLure
    • My family’s experience working with InStyle Direct was wonderful and fuss-free from beginning to end. A very special mention and our deepest thanks goes to our designer Eneth who was... read more

      Rachel Ho
    • Really met my expectations, good quality of the furnitures !

      Karmen Tsang
    • As an overseas home buyer, it is not easy to manage furniture installation remotely without a let agent. James and Alex are super efficient. They help me liaise with my... read more

      WJ Hu
    • As an overseas landlord, InStyle was brilliant to work with. We were not able to travel and see the property due to Covid travelling restrictions, but InStyle had provided... read more

      Charles Tsai
    • I chose InStyle to help me furnish my new home, high up in a new build in Canary Wharf. The service was excellent from start to finish. James... read more

      Karen Ross

    Transformative success stories

    Learn how we helped properties 'Sell' and 'Let' quickly.
    Download Now
    Brochure Image

    Our Brochures

    broucher

    Core Brochure

    Core Brochure

    DOWNLOAD BROCHURE
    broucher

    Guide for Developers

    Guide for Developers

    DOWNLOAD BROCHURE
    broucher

    Furniture Packages

    Furniture Packages

    DOWNLOAD BROCHURE
    broucher

    Ani M Interiors

    Ani M Interiors

    DOWNLOAD BROCHURE
    broucher

    Dressed for Success

    Dressed for Success

    DOWNLOAD BROCHURE