Experienced BTR Specialists

Experienced BTR Specialists

With an extensive background in the Build-To-Rent sector, InStyle Direct has cultivated nearly 20 years of BTR expertise by collaborating with London’s leading developers and investors on highly successful projects. As rental habits evolve, our unmatched flexibility, speed and experience have made us a trusted partner for London’s most respected developers.

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BTR Product & Service

Quality Sourcing & Aftercare

We offer the perfect solutions for BTR projects of varying scales and timelines. From how and where we source to the level of aftercare package provided, we tailor each project to suit the client, goal and deadline.

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Our BTR Team

Rental Sector Specialists

Operating in the heart of London allows our BTR team to monitor the dynamic property market closely. Our BTR experts provide unparalleled industry knowledge and tried and tested Build to Rent solutions that speedily push property rentals for the asking rent.

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BTR ESG Strategy

BTR ESG Strategy

We take our responsibilities seriously with an ever-evolving ESG strategy. We curate timeless interiors using responsibly sourced, long-lasting materials, all while remaining affordable and operating consciously and ethically.

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Why Choose Us

  • Affordable furniture packs

    Affordable furniture packs

    Starting at just £3,395 + VAT, our design-led furniture packs come in a range of styles and are highly durable

  • Free and fast delivery

    Free and fast delivery

    Our in-house fleet ensures quick and efficient delivery of all furniture items at no additional cost

  • 85% Properties let within 1 week

    85% Properties let within 1 week

    Our seamless furnishing and design process ensures rental properties deliver quick results

  • 20+ Years of experience

    20+ Years of experience

    As a family-run business since 2004, we have helped thousands of clients meet their investment goals

  • Professional, hassle-free solutions

    Professional, hassle-free solutions

    Minimise void periods and maximise returns by working with our experienced and skilled staff

  • Less than 1% returns

    Less than 1% returns

    Clients love our high-quality furniture packs that have a record of less than 1% returns in the first year

  • Completion in 24 to 48 hours*

    Completion in 24 to 48 hours*

    Our record of complete furniture installation in a day or two ensures properties are move-in ready

    *Based on stock availability

  • Trusted by overseas clients

    Trusted by overseas clients

    More than 75% of our clients are overseas landlords and homeowners looking for remote solutions

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    Our Brochures

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    Core Brochure

    Core Brochure

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    Guide for Developers

    Guide for Developers

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    Furniture Packages

    Furniture Packages

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    Ani M Interiors

    Ani M Interiors

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    Dressed for Success

    Dressed for Success

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