Harcourt Gardens, South Quay Plaza

Upgraded Diamond Furniture Range

West End Gate, London, W2 | Tailored Furniture Package Success Story

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Berkeley’s West End Gate showhome furnished by InStyle Direct - Sold in 4 weeks

Developer:	Berkeley Group
Client:	Harcourt Gardens, South Quay Plaza
Postcode:	E14
City:	London
Services:	Upgraded Diamond Furniture Range
Result Achieved:	Under exchange.

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Contemporary desk setup with artwork and chair as part of curated Furniture Packages. give in humanised way

InStyle partnered with the Berkeley Group to furnish a three-bed showhome at the prestigious West End Gate. The target audience for this project included investor landlords and owner-occupiers both in the UK and overseas. With a fixed timeline, Berkeley relied on our expertise to deliver an outstanding design that maximised the show home’s potential.

The project included thoughtful space planning in the living room with precisely placed furniture for a family setting and the incorporation of wall panelling techniques. We crafted a comprehensive package that included high-quality furniture, complimentary delivery and hassle-free end-to-end service to ensure everything was ready in record time.

Modern bedroom with orange headboard in West End Gate showhome London

With previous successes in mind, the designers chose our Tailored Furniture Package with light, neutral colour scheme with vibrant paprika and subtle tones for a cosy, inviting ambience. Key furniture pieces, like the master bedroom headboard, the dining table and the display shelving, featured elegant organic shapes that mirrored the wallpaper’s design motifs.

Bedside table styling with lamp and decor in West End Gate showhome

The results spoke for themselves! The unit received an immediate offer and was sold within four weeks of furnishing, much to the delight of the Berkeley team. The furnished apartment was purchased by an overseas client who was thrilled with the turnkey solution — enabling them to move in without any delays immediately.

Decorative shelving with plants and accessories in London show home interior styling

James McNeill, Associate Director at InStyle Direct, expressed his satisfaction with this project, stating, "Berkeley informed me verbally that they were very happy with our work and in turn, the buyer was very pleased too. The developer continues to ask us to propose new schemes for them across a number of sites within the Berkeley group."

Luxury bedroom styling in South Quay Plaza show home by InStyle Direct for Berkeley Group

At InStyle Direct, we're committed to delivering exceptional interior design results. With over 20 years of expertise, a wide range of services, and efficient project turnarounds, InStyle has become a leading name in furnishing and interior design in London.

Luxury dining area setup in West End Gate showhome London

Whether you're a developer looking to enhance a show home , a homeowner looking to increase your property’s value or create a personal sanctuary or an investor seeking a seamless furnishing solution, InStyle Direct is here to assist. Get in touch with the team today to schedule a consultation.

Wide view of living room in West End Gate showhome furnished by InStyle Direct

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What Our Customers Say

“I used InStyle Direct to furnish our rental apartment in London. I found them to be extremely professional and competent. The whole process ran very smoothly. I am very happy with the result and we managed to let the apartment in a very short time. All the people from Instyle that I had dealings with were very capable and worth mentioning. Thanks to James, Anna, Amit and their respective teams. I highly recommend Instyle”

–Tracy Marks, Overseas AirBnB Host

“I had a fantastic experience with the InStyle Direct team. From my consultation with Amar to the design team with Lidwina, everything was hassle-free, focused on my needs and executed in a timely fashion. I am really happy I chose to work with InStyle Direct, given my hectic schedule. Thank you very much for the excellent service, Team InStyle Direct!”

–AirBnB Host

“If a swift let is desired, the furniture package from InStyle Direct is the way to go.”

–Real Estate Agency