woodberry down bedroom interior

Woodberry Down’s Journey: InStyle Direct Furnishes with Heart and Vision

Woodberry Down isn’t just about stunning waterside views and eco-conscious design; it’s a blueprint for stylish, investment-ready London living. Over the past 11 years, Berkeley and InStyle Direct have collaborated to deliver over 200 beautifully furnished projects across several developments, including 35 at Woodberry Down alone.

woodberry down couches

This long-standing partnership ensures buyers and landlords receive furnishing solutions tailored to every lifestyle. Our Gold Furniture Packs have proved particularly popular with investors here; 20 high-impact packages have already been installed, helping properties let faster and attract the right tenants. Meanwhile, 10 of our Diamond Furniture Packs have added a personalised, luxurious touch for homeowners keen to create elegant yet affordable homes.

As the next phase launches, Investor Furniture Pack, our most budget-friendly option, is gaining attraction among landlords looking for an effortless rental solution. It’s transforming the lettings market with its value, speed, and style blend. From our compact Investor range to the premium Gold and Diamond collections, InStyle Direct continues enhancing the appeal of Woodberry Down homes, blending practicality with elevated interior design.

woodberry down kitchen

A regeneration success story now enters Its grandest phase

Nestled between the calm waters of the West and East Reservoirs and the lush greenery of Finsbury Park, Woodberry Down continues to redefine contemporary waterside living in North London. With over 5,500 new homes planned, this award-winning regeneration by Berkeley is entering its final chapter, shaping up to be the most exciting yet.

Now launching: an exciting new collection of one-, two- and three-bedroom apartments, priced from £557,500 to £1,782,500. A beautifully styled one-bedroom showhome is now open for viewings. Ideally located in Zone 2 on the Piccadilly Line, Woodberry Down offers direct access to King’s Cross in just six minutes—making it a perfect choice for professionals, families, and lovers of city living.

woodberry down living room

Blending the buzz of city life with peaceful natural surroundings, this development offers calm reservoir views, beautifully landscaped parks, and a strong community spirit. With homes ready to move into this year, you’ll find sleek, modern architecture perfectly complemented by tranquil settings.

For this exciting launch, InStyle Direct continues to furnish a number of the newly completed homes using our Investor Furniture Pack, starting at £3,395. Designed to have your rental property market-ready swiftly and effortlessly, it’s the ideal solution for landlords. For those seeking a more luxurious touch, our Diamond Pack from £5,995 features elegant soft furnishings and carefully selected accessories for a sophisticated finish. To complete the look, bespoke window dressings add the perfect balance of light, privacy, and style.

This final phase is more than just a home; it’s an opportunity to be part of one of London’s most successful regeneration stories.

woodberry down wall decoration

Beyond furniture: Investing in long-term value

Investors and homeowners want more than just nice furniture—they’re after innovative, stylish solutions that offer long-term value. At Woodberry Down, you’ll find precisely that. With strong rental demand, a 2-year 5% rental guarantee, and real potential for capital growth, it’s an excellent choice for property investment. House prices in the area have increased by 56% over the past ten years and are expected to rise by another 12% in the next five years.

Based on research and feedback, we’ve created our Investor Furniture Packs with care to help you get the best returns. These packs are designed to be cost-effective, practical, and durable—while also being stylish and sustainable. We always put people first, ensuring every pack adds value to your property.

Our furniture solutions—Investor, Gold, Diamond, and Tailored Packs—offer modern, ready-to-go interiors without the hassle. Our in-house designers hand-pick and professionally install everything to meet the highest standards. When you work with us, you’re not just getting a furnished space but investing in a home built for comfort and future value.

FAQs

Furnishing modern developments like Woodberry Down with our furnishing packages leads to increased sales and rental profits. InStyle Direct offers stylish, convenient solutions with high-quality furniture and custom furnishings, providing a better alternative to traditional retail choices. We have packages ranging from gold to premium diamond packs, catering to practical and aesthetic demands.
Using our packages, InStyle Direct usually furnishes properties within one or two weeks. If required, we can speed up the process and have everything installed within 24-48 hours, ensuring your space is ready when needed. Bespoke requests typically take longer, but we can work with your timeline to ensure you get speedy results.
Yes, absolutely! We have already offered custom, tailored services at this development. Our bespoke furniture packages add to the attractiveness of residential properties and help reach desired selling prices or create inviting living spaces for homeowners looking for a fast move-in. Many investors have opted for our gold packs to personalise their space.
We provide the perfect solution for projects with tight deadlines and demanding standards. Based in the heart of London, we closely track the property market and offer our industry knowledge and expertise to our overseas investors. Our furniture packages provide property developers and overseas investors with stylish, hassle-free solutions that save time and effort while maximising sales and rental yield.

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    What Our Customers Say

    • Very satisfied with the entire experience end to end, from the initial discussions around various options (handled with patience and professionalism) to the quality of the products and the excellent... read more

      Marius Floca
    • InStyle Direct recently fully furnished and dressed one of our apartments at London Square Bermondsey. Very happy to say that just 3 days after a quick installation (made possible using... read more

      Kate McLure
    • We were lucky to be introduced Instyle Direct to help us furnish our new apartment. We started off with a standard furniture package, and ended up having some customization, adding... read more

      Cecilia Chan
    • It has been an amazing past few weeks working with InStyle Direct. The team is very easy to deal with and the process has been efficient right from inquiry to... read more

      Lowela V
    • Really met my expectations, good quality of the furnitures !

      Karmen Tsang
    • As an overseas home buyer, it is not easy to manage furniture installation remotely without a let agent. James and Alex are super efficient. They help me liaise with my... read more

      Katrina Hu
    • It was a pleasure to work with Emma and James on our first holiday let (Bowen House in Hythe) . We knew the apartment had so much potential and as... read more

      chris stace
    • I had the pleasure of working with Instyle on our recent Build to Rent scheme at Canning Town. The service from Amar, James and the team has been impeccable... read more

      David Ornsby
    • The In style Direct Team under the leadership James McNeill were extremely professional, receptive, passionate and extremely experienced. The Journey from start until completion of furnishing of both my 2... read more

      Selwa Al-Hazzaa
    • I chose InStyle to help me furnish my new home, high up in a new build in Canary Wharf. The service was excellent from start to finish. James... read more

      Karen Ross

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