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Modern open-plan living and dining area at Taylor Wimpey Coronation Square

Furniture Packages for
St John’s Wood Square Apartments, Townhouses & Penthouses

InStyle Direct offers furniture packages for buyers at St John’s Wood Square, a new luxury residential development at Ordnance Hill, NW8 6PT, on the former St John’s Wood Barracks site. Our Gold, Diamond and Tailored packages, alongside Bespoke Interior Design and made-to-measure window dressings, are available for one to five-bedroom apartments, penthouses, and four- and five-bedroom townhouses. We deliver and install to your handover date, so your property is move-in ready.

Ordnance Hill, St John’s Wood, NW8 6PT
1–5 Bed Apartments, Townhouses & Penthouses
St John’s Wood Square Development Ltd
24–48hr
Delivery & Installation for
Furniture Packages
(Subject to Stock)
85%
Tenants Secured Within
a Week
20+
Years of Furnishing
London Developments
<1%
Returns in Year One
75%
Overseas Clients

Furnishing St John’s Wood Square: Why Buyers Choose InStyle Direct

St John’s Wood Square occupies the former St John’s Wood Barracks on Ordnance Hill in NW8 6PT. The development delivers 120 private residences: 109 one to five-bedroom apartments and penthouses, and eleven four and five-bedroom townhouses arranged around a central garden square. Phased completion is expected from 2028.

Residents have access to The Riding Club, an exclusive residents’ facility within the restored historic Riding School, which includes a 20-metre pool, spa, & multi-use sports court. The landscaped gardens are designed by Andy Sturgeon. St John’s Wood underground station provides direct access to Bond Street and the West End, while Regent’s Park and Lord’s Cricket Ground are all at a short distance.

InStyle Direct has a track record of furnishing prime and super-prime London new builds, making us well placed to support buyers here. With over 20 years of experience delivering furniture packages and bespoke interior schemes, and 75% of our clients based overseas, we offer the kind of end-to-end, fully remote service that suits the discerning buyers in a development of this calibre.

InStyle’s St John’s Wood Square packages span Gold, Diamond, Homeowner, and Tailored tiers, with 3D pre-renders on Gold and Diamond. For buyers seeking full design control, our Bespoke Interior Design service offers a custom scheme, while our made-to-measure window dressings complete every detail. Everything you need for a move-in-ready home.

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Prime Central London Apartments We’ve Furnished


SHOW HOME · TAILORED PACKAGE · WEST END GATE

West End Gate, W2

Furnished a three-bed show home for Berkeley Group with a neutral palette and vibrant accents. The unit received an immediate offer and sold within four weeks to an overseas buyer.

Show Home Tailored Package Berkeley Group W2
2 UNITS SOLD · DIAMOND PACKAGE · ONE BISHOPSGATE PLAZA

One Bishopsgate Plaza, EC3

Furnished two show apartments for UOL Group with Diamond Package and window dressings in four weeks. Both units sold in under six weeks, securing InStyle a contract for a third apartment.

Show Home Diamond Package Window Dressing UOL Group EC3
SHOW HOME · FURNITURE & WINDOW DRESSING · ASPEN CANARY WHARF

Aspen, Canary Wharf, E14

Furnished a one-bed show home for Far East Consortium with a neutral palette, colour accents and strategic space planning. Multiple units sold, including the show home itself. This was InStyle’s fifth project with the developer.

Show Home Furniture Package Window Dressing Far East Consortium E14
SHOW HOME · BESPOKE INTERIOR DESIGN · RIVERSIDE QUARTER

Riverside Quarter, Wandsworth, SW18

Delivered two high-end show homes for Frasers Property and Savills with warm contemporary palettes and lifestyle-led layouts. Both homes directly supported unit sales from the moment of installation.

Show Home Bespoke Interior Design Frasers Property Savills SW18
2 BED · GOLD PACKAGE · SOUTH QUAY PLAZA

South Quay Plaza, E14

Furnished a two-bed apartment for Berkeley Homes with a Gold Package tailored for work-from-home living. The developer and buyer were both delighted, and the unit sold within three months of furnishing.

2 Bed Gold Package Berkeley Homes E14

Furnishing Solutions for St John’s Wood Square

Investor Package

Our entry-level rental furnishing package. Durable, stylish, and built for quick lettings. Available in 3 colourways.

From £3,395 + VAT

Gold Package

Premium quality at a competitive price. Rose Gold, White Gold and Yellow Gold themes. Ideal for mid-market rental and owner-occupation.

From £5,495 + VAT

Diamond Package

Our finest standard furniture range: hand-selected pieces, luxury soft furnishings, and bespoke artwork. For premium lets and homeowners.

From £7,995 + VAT

Bespoke Design

Fully custom interior design service. Our designers work to your brief. Space planning, sourcing, and specification, end to end.

Price on Enquiry

Show Homes

Staging for developer show flats. We create aspirational interiors that sell the lifestyle and accelerate off-plan sales.

Price on Enquiry

Window Dressing

St John’s Wood Square apartments and townhouses benefit from garden and courtyard outlooks. Made-to-measure curtains and blinds specified to suit each unit's aspect.

From £895 + VAT

BTR Solutions

Multi-unit furnishing programmes for build-to-rent operators. Coordinated delivery across multiple apartments simultaneously.

Volume Pricing

Homeowner Pack

Fully bespoke, design-led furnishing for owner-occupiers who want a truly personal interior and not a package off-the-shelf.

From £8,500 + VAT

From Consultation to Move-In-Ready in 5 Steps

Initial Consultation

Initial Consultation

We learn your buyer profile, property type, budget, and timeframe, as well as whether you are managing from the UK or overseas.

Tailored Recommendation

Tailored Recommendation

A senior designer builds a proposal around your brief, whether that is a furniture package, interior scheme, refurbishment, or window dressing.

Design and Planning

Design and Planning

Once you approve, we take ownership and handle layout, product selection, and installation. Overseas clients get the same level of coordination with clear communication.

Delivery, Installation, and Replenishment

Delivery, Installation, and Replenishment

Our team delivers, assembles, and installs the pieces with minimal disruption. Key item replenishment is always on hand to ensure the property is market-ready.

Market-Ready Completion

Market-Ready Completion

The property is prepared for letting, sale, or move-in. Agent support is available at all times and photography or video can be arranged on request.

St John’s Wood Square: Key Facts for Buyers

1–5 Bed + Penthouses + Townhouses
Apartments, four penthouses, and four- and five-bed townhouses
NW8 6PT
St John’s Wood, Central London
120 Homes
109 apartments & penthouses; 11 townhouses on King’s Terrace
2028
Expected completion
5.5 Private Acres
Development footprint on the former Royal Horse Artillery site
The Riding Club
Pool, lounge, spa, gym, multi-use sports court, cinema, private dining, games room and business suite
Landscaped Gardens
Designed by Andy Sturgeon, inspired by London’s traditional garden squares
St John’s Wood Tube
Jubilee line: Bond Street in 5 minutes, London Bridge in 15 minutes
Prime Location
Regent’s Park and Primrose Hill on the doorstep; minutes from Marylebone and Mayfair
Listed Heritage
Bordering St John’s Wood Conservation Area; includes a restored Grade II-listed Riding School
5.2% Rental Yield
NW8 average, according to Property Investment UK; may vary
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Things to Do Near St John’s Wood Square in NW8

A Prime Central London address with parkland, culture, and quiet village character, close to Regent’s Park and well connected to the West End.

Regent’s Park & Primrose Hill
OUTDOORS

Regent’s Park & Primrose Hill

Regent’s Park, one of London’s Royal Parks, is a short walk away, offering acres of formal gardens, the boating lake, and open-air theatre. Nearby Primrose Hill provides some of the best panoramic views in the capital. Read More

Lord’s Cricket Ground & Abbey Road Studios
CULTURE

Lord’s Cricket Ground & Abbey Road Studios

Lord’s Cricket Ground, the home of cricket, is within walking distance. Abbey Road Studios, one of the most iconic recording venues in the world, sits minutes away, with the famous zebra crossing drawing visitors year-round. Read More

St John’s Wood High Street & Marylebone
SHOPPING & DINING

St John’s Wood High Street & Marylebone

St John’s Wood High Street offers a curated mix of independent boutiques, restaurants, and delicatessens with a village feel. Marylebone High Street, one of London’s most celebrated shopping destinations, is a short journey away. Read More

Outstanding Schools & World-Leading Universities
EDUCATION

Outstanding Schools & World-Leading Universities

The wider St John’s Wood area offers access to some of London’s sought-after state and independent schools. University College London and Imperial College are both readily accessible via London’s Underground network. Read More

St John’s Wood Tube & Central London Access
TRANSPORT

St John’s Wood Tube & Central London Access

St John’s Wood station (Jubilee line) is walkable from the development, putting Bond Street in around 5 minutes, London Bridge in around 15, and Canary Wharf in under 30. Read More

Trusted by London's Leading Developers

InStyle Direct is the furnishing partner of choice for major regeneration and new build schemes across the capital.

Regal
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gordon and co
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mountanvil icon
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bellway
a2 dominion

InStyle's Full Service Range

Beyond furniture packs, our home-upgrade services help enhance your property’s value, reduce void periods, and create a home that genuinely stands out in the competitive real estate market.

Explore All Add-Ons

Professional Staging

Prepare properties for sale or letting with photography-ready staging designed to improve buyer perception and get desired yields.

From £1,200

Refurbishment

Refresh an existing property with targeted improvements: painting, kitchen, and bathroom enhancements; everything managed in-house.

From £5,000

Renovation & Restoration

Transform dated interiors into market-ready spaces. Our specialist oversees everything for smooth delivery.

From £5,000

Airbnb Packages

Short-let optimised furnishing with durable materials and guest-ready finishing. Properties are set up for high turnover & immediate use.

From £4,995

Frequently Asked Questions

Everything you need to know about furniture packages for St John’s Wood Square Apartments.

Ask Us Anything

Frequently Asked Questions

InStyle Direct’s furniture packages for St John’s Wood Square start from £5,495 + VAT for the Gold Package and £7,995 + VAT for Diamond. The Homeowner Pack and Tailored packages are priced individually on brief. The right tier depends on your property type, intended use, and target market, all of which we work through when you request a quote.

No. Properties at St John’s Wood Square are delivered unfurnished at handover. InStyle Direct supplies and installs furniture packages separately, from the point of key collection. We time delivery to your confirmed completion date so your home is fully furnished and move-in ready from day one.

Yes. We work to your confirmed completion date and schedule installation accordingly. Once your handover date is confirmed, delivery and installation are booked in advance so there is no gap between collecting your keys and having a finished, market-ready home.

Most properties at St John’s Wood Square can be fully furnished within 24 to 48 hours of confirmation (based on stock availability). Our in-house team handles delivery, assembly, and dressing in coordinated visits with minimal disruption. All furniture is purchased outright and installed to a layout you have already approved. Once complete, you receive a full photographic report confirming every item in place.

Yes. We provide a fully remote furnishing service for international buyers. Our team manages everything from online design sign-off to installation, snagging checks, and photographic handover reports, without the client needing to be present in the UK. Approximately 75% of our clients are based overseas, and St John’s Wood Square’s prime London location and world-recognised address make it a natural choice for international buyers and those relocating to London.

We furnish the full range: one to five-bedroom apartments, four penthouse residences, and the four and five-bedroom townhouses. Each property type calls for a different approach to layout, scale, and specification, and our team tailors proposals to the specific unit. According to Property Investment UK, NW8 currently averages a 5.2% rental yield, with average rents of £1,139 per week, underpinned by consistent demand from professionals, international tenants, and those relocating for proximity to the West End, Regent’s Park, and the City.

Yes. Gold and Diamond packages include pre-installation 3D renders so you can review and adjust the layout before anything is ordered. For full design control, the Homeowner and Tailored packages allow you to specify any brand, material, or configuration; we source, manage, and install everything to your brief, end to end.

All our packages cover everything needed to make your home move-in ready: furniture, soft furnishings, window dressings, and accessories, installed by our in-house team. Gold brings refined material quality and pre-installation 3D visualisation. Diamond goes further with premium specifications, hand-selected pieces, and bespoke artwork. The Homeowner Pack is fully customised, developed from your brief by our designer for a genuinely personal interior. For buyers who want complete design control beyond a package, our Bespoke Interior Design service is available. All items are purchased outright from day one.

Yes. InStyle Direct furnishes show homes for St Johns Wood Square and comparable developers across London. Show home packages start from £3,395 + VAT, purchased outright. Once the unit sells or the marketing period ends, we can relocate staging furniture to another property. Get in touch with our team to discuss pricing and your requirements.

With over 20 years of experience furnishing prime and super-prime London new builds, sub-1% first-year returns, and 85%+ of furnished apartments let within a week, InStyle Direct brings a level of experience and process that suits developments of this calibre. Our in-house team, fully remote service capability, and end-to-end delivery make us well placed to serve the international buyer profile that St John’s Wood Square attracts.

Ready to Furnish Your St John’s Wood Square Apartments?

Get a free quote from InStyle Direct. We'll have your apartment move-in ready, timed perfectly to your St John’s Wood Square Apartments, London, handover.

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