Cargo House, Gallions Place

Instyle Direct’s successful working relationship with Countryside Partnerships London South, London’s leading property developer, led to another show apartment at their Gallions Place development.

Design Lead Maggie Halsackda and Sales Manager James McNeil selected our White Gold Furniture Package and added feature wall services to transform the striking, 3-bed maisonette to boost interest and promote sales, leading to immediate success.

Having executed numerous furnishing projects for the renowned developer, the InStyle team was familiar with what was required to push sales. Maggie employed colour blocking throughout to add personality without making the unit appear smaller. As the rooms are very bright, it allowed for deeper shades by Farrow and Ball that wonderfully contrasted the spacious flat’s ambiance. This also enabled us to keep decoration costs down with minimal paint use.

As the target audience for this show flat was young professionals, the designer clearly differentiated the different zones — social, work, or relaxing spaces. The selected furniture offered extra storage which is often high on the list of prospective tenants.

Maggie also focused on demonstrating how well plants can grow in the unit and strategically placed them in spots where the windows let in beautiful, warm light.

A particularly speedy completion was required as the client wanted to use the three-bed apartment for a marketing event called Meet the Designer — which was a great success. The developer organized the event so that James and Maggie could speak with the attendees and conduct a well-designed presentation.

“A number of customers who wanted to learn about designing their properties visited this event, and one of the clients actually made an offer for this apartment on the night. My advice to the designers would be not to be afraid of colors; dark colors and light spaces are bound to become best friends.”
Interior Design Lead Maggie Halsackda, Instyle Direct

Bespoke elements such as the brown coffee table, green suede chair, and soft grey sofa with multi-pattern throw pillows created a welcoming, calming, and luxurious atmosphere. They helped viewers envision life at the apartment and the development.

With this project, Maggie successfully transformed the quaint unit inside-out into a chic home, generating tremendous interest among investors, landlords, and tenants.

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      What Our Customers Say

      • Am really impressed and thankful for your great service toward the furnishing of our apartment...... instyle direct is by far the best with its great quality products and brilliant... read more

        Cosmecto - Google Review


      • The team at InStyle have been great to work with. They stylishly dressed a studio apartment for us at The Green Quarter which was subsequently snapped up by a... read more

        Fionn Nixon - Google Review


      • We had very good experience with Instyle Direct team, led by James McNeill who is efficient and effective even at a long distance, as we are not residing in the... read more

        Roger Leung - Google Review


      • We were lucky to be introduced Instyle Direct to help us furnish our new apartment. We started off with a standard furniture package, and ended up having some customization, adding... read more

        Cecilia Chan - Google Review


      • We are overseas home buyers and used Instyle Direct to design and install a Gold-standard furniture package for our new apartment. Instyle did a really good job and we can... read more

        Manfred Nuske - Google Review


      • This was our first time working with James & Max at InStyleDirect. But we have been really happy with the outcome of the whole project. Both James & Max are... read more

        House of Fisher - Google Review


      • Was not sure what I was going to get but from start to finish this was a beyond expectation experience. Mark and his team excelled in every respect and were... read more

        Satish Kapoor - Google Review


      • I would definitely recommend the company and also use them again at my next purchase of apartment. I got the best service and advice from James and Maggie. Very pleased.... read more

        Rasik Mulji - Google Review


      • I had the pleasure of working with Instyle on our recent Build to Rent scheme at Canning Town. The service from Amar, James and the team has been impeccable... read more

        David Ornsby - Google Review


      • Professional, amazing quality, attention to detail, and on too of all that; customer-centered service! Kudos to the team and especially James! Keep up the great work.

        Khaled Bou Mehdi - Google Review


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