Cleveland Gardens, Westminster

Not fetching the market attention expected in the desirable W2 location, we identified the needs of the target market that weren’t being met. The team transformed the dated 4-bedroom lateral apartment into a 3-bedroom property that allowed for a spacious master bedroom featuring a walk-in wardrobe and en-suite. The refurbishment work took the monthly rent from £4,100 to £8,500 and was snapped up by the first viewer.
The art deco apartment was restored to its stucco Bayswater former glory while offering modern property benefits. Updates performed included:

  • Replaced the block staircase featuring a dated balustrade with a contemporary spiral staircase.
  • Updated the ironmongery on the windows and doors.
  • Created and installed a fitted kitchen with spray-painted cupboards.
  • Created bespoke furniture for a tailored, fully fitted bathroom boasting large marble Corian wall tiles.
  • Redesigned the cupboard in the walkway and removed fussy, dated wall panelling and replaced it with an upgraded, contemporary version.
  • New in keeping wall panelling.
  • Painting and wallpapering throughout.

This was the fifth project in the last 18 months that InStyle Direct has completed for the portfolio landlord. Each property has achieved significant rental increases through our refurbishment and interior design services focusing on ROI. Given the consistent success, the landlord has tasked InStyle with more upcoming projects over the next six months.

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    What Our Customers Say

    • Super efficient - catered to all requests and changes. The team at InStyle are very friendly and very knowledgeable on the ever changing interior trends.

      Georgia Willis - Google Review


    • I purchased the Diamond Furniture Package for my two-bed flat in London during the lockdown. The diamond furniture package made my flat look outstanding. Their service and the quality of... read more

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    • I had a wonderful experience with inStyle through James and Anna who quickly put me through what I needed for my two bedroom apartment What struck me was their timing... read more

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    • We are overseas home buyers and used Instyle Direct to design and install a Gold-standard furniture package for our new apartment. Instyle did a really good job and we can... read more

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    • Josh did a great job with designing and installing a shelving/storage unit for my hallway closet and bedroom fitted wardrobe. His design was very storage efficient, maximising the small space... read more

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    • James was extremely helpful and responsive from the get go, the entire process of getting our flat furnished while we were overseas was seamless and easy. We love the quality... read more

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    • The team at InStyle have been great to work with. They stylishly dressed a studio apartment for us at The Green Quarter which was subsequently snapped up by a... read more

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    • As an overseas home buyer, it is not easy to manage furniture installation remotely without a let agent. James and Alex are super efficient. They help me liaise with my... read more

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    • InStyle Direct supplied all the furniture for our house. The furniture packages were premium and of a high quality. We chose the diamond pack, and all the items were well... read more

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