About the Author

After spending several years garnering experience in the retail and real estate business, I joined InStyle Direct in 2013 and have thoroughly enjoyed my work here. As an Associate Director, I assist a diverse group of clients. Whether it is a private homeowner looking for a completely bespoke furnishing solution or a leading developer or estate agent looking to dress properties to meet business objectives, I have worked with all of them. Customer care is an essential part of my role. The ability to gauge client requirements and suggest a tailored solution is a skill I've honed after working on over 500 projects across more than a decade at this company. Another aspect of my work that keeps me motivated is the opportunity to collaborate with talented designers and cutting-edge suppliers worldwide. I guess bringing ideas to life is as stimulating for a property furnishing professional as it is rewarding for our clients. The sheer excitement in a client's voice and expression upon seeing a completely transformed property is priceless and something I strive for on every project I undertake. However, I do have interests outside of design and furnishing as well. When not drafting a client proposal or meeting with designers, I try honing my horse-riding skills or taking a spin class to keep fit. Football and travelling with my family are other passions that keep me going. In my experience as a property furnishing expert with InStyle Direct, I've had the privilege of contributing to several client successes that I'd like to share with you. From exciting results delivered to clients to the furnishing, interior design and refurbishment stories behind them, stay tuned for more.

Eco-Friendly Winter Furniture Design: Sustainable Furnishing in London...

As winter approaches, transitioning to an eco-friendly and sustainable interior design approach is key as it contributes to a reduced environmental impact and creates a warm, inviting atmosphere in yo...
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A Guide to Budget Friendly Furnishing Solutions for Student Accommodation in London...

As the most student friendly city in the world, London continues to welcome thousands of international students each year. With the cut-off date for admissions this semester closing in, the demand for...
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Furnishing Tips to Rent Out Your Holiday Lets Faster in London...

London is one of the most vibrant and sought-after travel destinations, where millennials and young families make up a significant portion of short-term letting services provided by Airbnb and similar...
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The Power of Bespoke BTR Furniture Solutions in London – Elevate Your Rental Pr...

London’s buy-to-let (BTL) industry is undergoing a revolution driven by the rise of bespoke luxury build-to-rent (BTR) furniture packages. BTL has gained massive popularity in the Capital over t...
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Exploring Furniture Packages for the LGBTQ Community in London...

London, a vibrant city known for its diversity and inclusivity, is considered a welcoming hub for the LGBTQ community. Events like ‘Pride in London’ see a massive representation of this co...
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How to Transform Your Basic Flat Into the Ideal Student Pad...

Cost Effective Student Accommodation Makes Space for Creative Minds As a landlord renting out student accommodation you are probably not looking to win awards for cutting-edge style or sleek elegance ...
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Top Benefits of Investing Money in Landlord Furniture Packages...

As a landlord, your priority will be to keep your investments safe, secure and profitable. Ensuring that your property is well furnished goes a long way towards doing that, but as with all investments...
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Advantages of Using Landlord Furniture Packs...

The individual and collective need for secure and comfortable living space that is aesthetically pleasing and life-enhancing is something that will never go away. It’s also the main reason why inves...
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How to Design the Apartment to Maximize the Rental Revenue in London...

Although the daily challenges of the pandemic are firmly in most people’s rear-view mirror, they have clearly left some lasting effects. The fundamental desire to make a home as secure and safe as p...
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The Green Quarter in West London: Story of a Remarkable Success...

Canalside Creativity InStyle Direct continues to partner with leading developers, Berkeley at The Green Quarter development. The developer’s confidence in our ability to improve and enhance living s...
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