Sugar House Island, Stratford

InStyle Direct has completed the first two phases for a large scale PRS build-to-rent scheme for Vastint’s Sugar House Island, dubbed the Isle of Opportunity.

With over 500 furnished properties completed comprising rental units and show flats, we are now working with Vastint on the third phase of the development.

The first phase brought many challenges surrounding covid safe working, all of which were overcome with professionalism, seamless logistics and solution-focused approaches.

The work carried out on the first phase of properties increased the rent value by 20%, generating a waitlist for prospective renters.

Developer Vastint wanted a bespoke look within their specified budget, setting it apart from other new-build residential developments. This was achieved cost-effectively by using high-quality furnishing packages from our bespoke range to ensure superior quality and finish without compromising the rental return. Higher budgets were assigned to the show homes with carefully selected accessories and soft furnishings that gave each unit its own charm and presented a desirable yet attainable lifestyle.

The furnished apartments are modern yet full of character and designed to appeal to a broad range of professionals wishing to rent a property in east London and looking for that vibrant city lifestyle. Head Designer Max Prychidko’s ability to quickly visualise our client’s ideas and turn them into reality was key to the project’s success.
See other examples of rental unit and show homes we have furnished at the Vastint development.

After the rental success of our first collection of homes at Sugar House Island furnished by Instyle Direct, we wanted to continue our partnership with them. We appointed them to furnish our largest collection of homes at Sugar House Island. They have delivered consistently in very challenging times, and I am impressed with their commitment, market knowledge and professionalism. It has been a pleasure working with everyone, from the designers to the delivery and installation team. And I hope to continue this partnership in the coming years.

– Vastint, international real estate organisation



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